The Braun Prize is honoring Great Designs, Visionary concepts, and Clever Solutions from Students and Young Creatives from all over the world.

About the Competition

The BraunPrize is searching for innovative product design ideas for today in addition to visions for the future. Entries should be product design and/or product interaction ideas that aren’t yet available on the market or in manufacturing. The focus of BraunPrize is on product design. Software, interaction, or media design can be considered as an integral part of a total product idea ({hardware} and software program).


Shape Tomorrow

Prize Money

USD 100,000

Ideas to organize for Competition
  • The product ideas submitted should characterize improvements in design, technology, and consumer experiences.
  • The conceptual designs should be developed with consumer needs in mind.
  • Concepts can handle international issues or discover easy, ingenious options for everyday routines.
  • Participants are free to decide on any topic for their product idea as long as the concepts are important, substantial, significant, and connect with the theme: Shape tomorrow.

The BraunPrize has always been totally unbiased of the Braun product range and is not restricted to merchandise from the consumer goods sector.

Who can Participate?
  • The BraunPrize competition is happy to welcome all submissions from entrants that are 18 years of age or older.
  • Individual or group participation is accepted and there’s no restriction in group size. Please select one contact person and fill in that person’s data within the registration form online.
  • The names of all different group members should be listed within the respective area and all group members will obtain equal recognition.
  • All P&G and Braun workers or their family members are excluded from the competition.
  • Also, no relative of a jury member (design firm, colleague, group, or member of the family, and so forth.) is permitted to enter. Any involvement will end in automatic disqualification from the competition.
Selection Process
  • Concept & Idea:
    • How the idea embodies the 2021 theme: “Shape tomorrow”. How it differs from current options.
  • Design & Innovation
    • How effectively the idea combines technology, ergonomics, and aesthetics.
  • Responsibility
    • How totally the environmental and the cultural influence are considered.
Category Selection

The Competition is divided into 2 Categories. You can be requested to choose your category in the course of the online submission process.

  • Students- Product ideas from students who’re still learning or (for current graduates) which had been created in the course of the time of the research.
  • Young Creatives- Product ideas from younger designers and inventors who’ve graduated within the last 5 years.
How to Apply?
  • Several tasks could be submitted per individual. If you wish to take part in several tasks please register once more. You will obtain a brand new registration quantity and password for every mission. However, each idea can solely be registered as soon as.
  • Submission can be utterly digital. No bodily fashions are required.
  • Fill the non-public and mission data right into a digital type and add your documents on the official link given under. The online submission type can be accessible from July 1st to August 31st, 2021.
  • All required documents should be uploaded in digital format.
  • The title of the entrant or an organization brand should not seem on any of the objects submitted. However, mission names – comparable to “LeapFrog” – are permitted on all components and supply a helpful reference.
  • To make sure full anonymity, tasks will solely be recognized along with your registration quantity all through the whole competitors.
  • The quantity can be routinely assigned while you register.
  • Click here to know more details relating to tips on how to apply for the competition.
Important Dates
  • Submission Period- July 1 to August 31, 2021
  • Jury Panel- June 2021
  • Winner Announcement- October 2021
Click here to view the official notification for the Braun Prize Competition 2021

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